Guides

Practical guides on websites,
Google and local business.

Every guide came out of a real client question or a problem we found on a project — which is why they have steps, checklists and examples, rather than marketing fog and invented statistics.

A clipboard with ticked items — a checklist
Before you read on

Five items. Two minutes.

Open your own website on a phone and go through this list. Every item that fails is a reason why somebody calls you — or does not. The guide below works through each of them.

  • A clear offer. The first screen shows what you do, and who for.
  • Contact within reach. A number that dials with one tap on a phone.
  • A mobile version. No pinching to zoom, no dragging left and right.
  • Fast loading. The first screen appears before the person gives up.
  • Google finds you. The site appears when you type your own business name.
Maintenance and business tools

When the site already exists — and when you need more than a site.

The guides are written to be read once and applied the same day — with no theory that never gets used. Each has a short answer at the top, a checklist you can print, and a clear next step.

Not sure where to start

Tell us what you do —
we’ll suggest the first step.

We look at what customers currently see and where it makes sense to start — with no obligation.